Our Story

Our Story

Winston & Winston specializes in wild and romantic floral arrangements that draw upon, and are sourced from, the lush and abundant natural beauty of the Italian countryside. Mother and daughter duo, Susan and Alexandra Winston have nearly two decades of experience in both floral design and fashion, and bring a luxurious and global appeal to every arrangement and event they curate. 

While British ex-pat Susan was founding and directing her floral design company in Los Angeles – honing her craft amidst the sun-drenched hills of California – her daughter, Alexandra, trained as fashion editor at Vogue Magazine in New York City, eventually departing to work as an art director and stylist for brands and magazines in the high fashion world. Now, the two are bringing their finely wrought visual sensibility, born of years spent in the vibrant and sumptuous world of fashion and flowers, to Florence. Winston & Winston work closely with clients to ensure every moment spent with flowers is intimate, extravagant, and – above all – transportative.